The Scarab


What services do you offer?

The Scarab is a boutique handmade rug store where you will find an invaluable team of dedicated people to help you. We are well respected for our personalized services that support interior design projects. Because we absolutely cater to our customers and interior design clientele, you can think of us as your personal concierge in the rug business. We offer appraisals, consignment, consultation, installation, rug repair, and cleaning services.

What geographic area(s) do you serve?

We are based in the Vail/Beaver Creek resort area. This centralized location allows us to service all of Colorado. However, many of our customers and interior design clientele have returned to us for their rug needs outside of Colorado. The Scarab has just recently completed projects in Georgia, Texas, Florida, Hawaii, and Boston.

“I have traveled a lot for business and pleasure. But it is my home where I recharge and fill my soul with love, laughter, family, and friends. ”

When did you know that you wanted to go into this field and what motivated you?

It was in the early development years of Vail/Beaver Creek that we became acquainted with interior design for the resort lifestyle. My wife and partner Jane Rohr was motivated to start this business in order to provide an avenue back to her family and home in the rug weaving culture of Turkey. Our love of handmade rugs is at the root of it all.

What inspires you?

Endless creativity. I suppose life itself inspires me. People are always creating; we are constantly unfolding the mystic behind what we each find to be beautiful. When it comes to creativity, the idea of finality is truly obsolete.

What project(s) are you most excited about right now?

We are excited to be working on several custom rugs at the moment. It is fun and provides a lot of creative energy. We are also thrilled to be working on a resort timeshare project in Hawaii and a Lexus dealership in Texas.

Describe your process—how do you work with clients, contractors, designers, and architects?

Our website is the place for beginning your search for rugs. Furthermore, we have created a Red Carpet Club for interior designers there. This sign-up feature allows for designers to select rugs they like, put them into or create a project that can be used to communicate with their clients and us. We utilize the membership to provide new and pertinent information that is useful to
the trade.

What tricks of the trade have you learned over the years that you’d be willing to share with us?

In a world of planned obsolescence in most of today’s marketplace, I suggest buying quality.

What do you enjoy most about your line of work?

Everyone in this company thrives on customer satisfaction. We are so blessed to work with some of the most talented interior designers, architects, and builders to create stunningly beautiful living environments. Seeing the finished results of these collective and creative talents is remarkable. It leaves us most grateful and excited to see what new challenges await us.

How did you get your start?

With $10,000 and a prayer.

What do you listen to while you work?

I love Leonard Cohen. Consider this a confession.

What places in the world do you find most inspirational and why?

I have traveled a lot for business and pleasure. But it is my home where I recharge and fill my soul with love, laughter, family, and friends.

If you had just one wish today, what would it be?

Altruistic as it may seem, I sincerely wish more people would revere that which we have in common and respect our differences.

Most embarrassing moment?

Recently I realized that for years I had misunderstood Crosby, Stills and Nash’s song, “Southern Cross” and its point of navigational reference. Coming from Arkansas, it again provided me an opportunity to laugh at myself.

More than a retail store, The Scarab is an experience. Founded by a treasure hunter from Istanbul, Jane Rohr, and a collector from the southern United States, Larry Stone, The Scarab’s collection of one-of-a-kind rugs and other treasures offers the type of pieces around which you outfit your home. In each rug at The Scrarab there is a story—the weaver, the materials, the country of origin. These stories add character to a home, and the team at The Scarab loves to share the stories behind their treasures. Co-founder Larry Stone, a southern transplant to Vail (albeit a long time ago), loves living in the Vail Valley and takes pride in offering the best service to all of his clients.